Blog | Vidia

The five components of every business

1. Creates and delivers something of value 2. That other people want or need 3. At a price they are willing to pay 4. In a way that...

A Contest for Customer Attention. Does attention really matter?

The demands on your attention in modern life are overwhelming. Consider how many things are competing for your attention right now: work,...

Value creation

Every successful business produces something valuable. The world is full of opportunities to improve the lives of others in some way, and...

8 challenges that entrepreneurs face and how they can overcome them.

Starting a business seems like a complex process, but if you define the factors that play a crucial role in starting and running a...

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